Wednesday, October 21, 2009

FINALLY FORD IS ON THE WAY


Tom Ford finally confirmed he will launch Tom Ford womenswear "very soon." He could not specify a date, but sources have told WWD that fall 2010 could be a possibility. Domenico De Sole, Ford's longtime business partner, is hunting for financing for the ladies' line. “Financing is extremely expensive right now, so if we find financing in the right situation we’ll be able to start [a women’s collection] soon. If we don’t, we may have to wait a while,” Ford said. De Sole would not say how much they're seeking, but it's said to be around $50 million. Ford added that once he gets the money, he'll need eighteen months to get the line off the ground so he can find factories and get the stores ready.

It's a good time for Ford to branch out, because his menswear is doing pretty well, bad economy considered. Ford explained, “Our customer has been a little bit insulated, meaning of course they’ve lost money like everyone else, but they’re still in a much better position than other people. They may not be buying a new apartment or a new painting, but they’re still buying clothes.” It's unclear if Ford's new womenswear line will come with stores of its very own. But if they do, they ought to be the antithesis of Tom Ford's men's stores, the bastion of all things fine and manly, from Scotch (or the liquor of your choice) to walking sticks to $9,240 fur boots to $990 jeans with real gold buttons. We're not quite sure what the ladies' version of that is, but we're imagining red velvet on the walls, embellished long cigarette holders, possibly hookahs, a walk-in vodka freezer, and denim shorts that show juuuuuust the right amount of ass cheek.

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